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Dental SEO · Local Search Growth

More Patient Calls. Stronger Local Visibility. Measurable Growth.

How Dentalign Marketing helped Hernandez Dental Center strengthen its San Antonio search presence and increase patient calls and local engagement.

The Challenge

Getting Found by Patients Across San Antonio.

San Antonio patients have many dental practices to choose from, making local search visibility an important part of patient discovery. Hernandez Dental Center needed stronger Google visibility, more relevant dental service pages, and a better-optimized Business Profile to help nearby patients find and contact the practice.

Hernandez Dental Center

What We Did

Built a Stronger Foundation for Local Patient Discovery.

We focused on improving Hernandez Dental Center’s Google visibility, strengthening its website’s relevance to local dental searches, and making it easier for nearby patients to find and contact the practice.

01
TARGETING

Focus on High-Intent San Antonio Dental Searches

We identified location-specific and treatment-related keywords, then aligned the practice’s website content with searches from patients actively looking for dental care in San Antonio.

02
LOCAL PRESENCE

Strengthen Visibility Across Google Maps

We optimized the practice’s Google Business Profile, refined business information, and strengthened local relevance to help nearby patients discover Hernandez Dental Center across Google Search and Maps.

03
OPTIMIZATION

Make Dental Service Pages More Relevant

We improved treatment-page content, keyword targeting, and website structure to better match patient search intent and strengthen the practice’s organic search presence.

04
TRACKING

Measure Search Visibility and Patient Calls

We monitored Google Search Console and Business Profile performance, tracking organic clicks, search impressions, incoming calls, and local interactions to understand how patients discovered and contacted the practice.

The Results

Stronger Google Visibility. More Patient Calls.

The campaign delivered stronger organic search visibility, increased local patient engagement, and measurable growth in Google Business Profile calls, helping more San Antonio patients discover and contact Hernandez Dental Center.

Google Search ConsoleJan 1–Feb 15, 2025
Google Search Console screenshot from the supplied report: 1.04K organic clicks and 198K search impressions from January 1 through February 15, 2025.
Google Business Profile · CallsJanuary 2025
Original Business Profile call report: 231 calls in January 2025, up 10.5% compared with January 2024.
1.04KOrganic Search Clicks in 46 DaysJanuary 1–February 15, 2025
+10.5%Google Business Profile Call GrowthJanuary 2025 vs. January 2024
231Calls From Google Business ProfileJanuary 2025

436 Local Interactions. 231 Calls From Google Business Profile.

In January 2025, Hernandez Dental Center recorded 436 Google Business Profile interactions, up 14.4% compared with the previous year.

Calls from the profile reached 231, representing a 10.5% year-over-year increase.

Before vs. After: Hernandez Dental Center’s Local Search Performance.

The earlier report documented the practice’s organic search presence in 2024. By early 2025, Google reporting showed substantial search exposure and stronger year-over-year local engagement.

Before — 2024

Building Local Search Visibility

  • Estimated 538 monthly organic visits in Semrush’s July 2024 snapshot.
  • Local search visibility identified as a growth priority.
  • Opportunities to strengthen website and service-page relevance.
  • Google Business Profile optimization was part of the local SEO strategy.

After — 2025

Stronger Search Visibility and Engagement

  • 198K Google Search impressions.
  • 1.04K organic search clicks.
  • 436 Google Business Profile interactions, up 14.4% year over year.
  • 231 Business Profile calls, up 10.5% year over year.

Complimentary Practice Growth Assessment

Is Your Dental Practice Missing Local Search Opportunities?

We’ll review your Google visibility, website, local competitors, and patient acquisition process to identify where opportunities may be getting lost and what to improve first.

Let’s Grow Your Dental Practice.

Book a call and we’ll discuss your first 90 days, identify patient acquisition gaps, and outline a strategy suited to your market and budget.

Report screenshot